Reliance-Autozone-Bangalore
After setting its footprints successfully in northern and western India, Reliance Autozone the automotive retail arm of Reliance Retail launches its second automotive retail store in south.
Taking forward the initiative to bring world class auto retailing facilities in India, Reliance Autozone forays into Bangalore with two of its automotive specialty stores at Sector 5, Hosur Sarajpur Road (HSR) layout and Southend Road, Basavanagudi. Spread over 3,000 sq ft and 3,100 sq ft of retail area respectively, the stores match the global auto retailing standards. The product offerings at Reliance Autozone include a comprehensive range of car and bike accessories, tyres, batteries, electric scooters and many more useful accessories. After the successful launch of its stores in Gurgaon, Ghaziabad, Jamnagar, Jaipur and Hyderabad these two stores increase the Autozone store footprint to six cities in the country.
Announcing the mega opening of the Autozone stores in Bangalore, Arun Dey, chief executive, Reliance Autozone, said, “Reliance Autozone would like to cater to the needs of the lifecycle of a car since its purchase. The assortment at the store is planned in a way that it fulfills the needs of different budget customers. It is a one stop destination for a wide range of accessories under one roof. We are pleased to bring this world class auto retail store to our consumers in Bangalore and promise to deliver the best.”
The product offering includes utility, audio / video, safety, security, car care, roof carriers, reverse parking system, reverse camera, sun film, GPS and upholstery etc. They have a basic range of two wheeler accessories such as helmets, grip covers, hand gloves, side cabinets, seat covers etc. It also offers car care services like interior & upholstery cleaning, polymer coating, paint restoration and many more. The most unique aspect of the stores is the personalized service they offer customers and a competitive price positioning. Quality is a key differentiator of the stores. For example the sun films are CMVR approved and the helmets are ISI approved. The stores also offer on the spot Fitment facility, Warranty and Service backup.
Reliance Autozone is amongst the early entrants in India who have brought structured auto retail matching global standards. Reliance Autozone has a strong supply chain network and is positioned at convenient locations. It is also one of the few auto retailers investing in SAP for tracking of customer’s vehicle ownership life cycle.
“ The Indian auto accessory retail market is quite fragmented and unorganized and is concentrated mainly in the metros which feed the nearby markets. There exists no notable Auto retail chain in this business. Reliance Autozone has ambitious plans to capitalize upon this business opportunity. The company has a vision of creating customer delight by delivering world class automotive products and services with wide choice at best prices” added Dey.
amiya Posted on 6/9/2010 3:20:16 AM
Reliance Autozone now at Baner ghata road reliance mart.
sreejith s Posted on 2/15/2010 11:35:36 PM
went yesterday to show room in HSR layout. My eyes were caught on the bikes they have displayed. 25 gear bicycle.cost around 13k...looked very stylish. Something different from normal gear cycles availabe in the market
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