Tata Motors launches its Movus family UV in India at Rs 6.99 lakh

WU staff | Launches | May 7, 2014
Tata Motors launches its Movus family UV in India at Rs 6.99 lakh

Indian auto giant Tata Motors has been frantically trying to spruce up its passenger vehicle line-up, and has launched the Movus family UV at a price of Rs 6.99 lakh (ex-showroom Delhi). Essentially the vehicle is a slightly re-engineered Sumo Grande with different branding to presumably ditch the 'taxi' reference that's drawn with the older name.

 

Apart from the change in naming, the Movus costs nearly Rs 1 lakh less than the equivalent Sumo Grande, which Tata has been actively phasing out for the past few months. The Sumo Gold, an upgraded variant of one of the company's most longstanding models – the Sumo, will remain to be Tata's entry-level UV.

 

"The all-new Movus is a proposition for large families as it is spacious, easy to maintain, economical for both short and long distances, delivering great value without compromising on comfort. The vehicle is commercially available at dealerships located in metros and select cities," said Ranjit Yadav, President of Tata Motors, in a statement.

 

From Yadav's statement it's clear that Tata is focusing on the personal UV market which has recently seen massive growth with the success of models like Maruti's Ertiga. Even in the more up-market UV segment, Tata recently slashed rates of its Aria MPV to take on the likes of the Toyota Innova.

 

The Movus will be powered by a 2.2-litre engine producing 120PS of power and 250NM of torque. The company claims the vehicle manages to return a mileage of 15.2 km/litre and has a large fuel tank of 65-litres and a high load carrying ability, reminiscent from its days of being sold as a taxi.

 
 
 
 
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