Toyota-u-Trust

According to the latest report in the business daily – The Economic Times - while Toyota Kirloskar plans to sell 25-30 per cent of its compact car Etios, which will be launched next year, through its used car outlets, Toyota You Trust, GM and Hyundai, are aggressively pushing their existing models through their pre-owned car outlets. It quotes TKM’s Deputy Managing Director Sandeep Singh: “We now have five outlets of Toyota You Trust. Within the next three years, we plan to have 50 outlets. Our aim is to sell 25 per cent of our new cars through Toyota You Trust. We are already selling Innova and Altis through the used car exchange programme. We are expanding our used car outlet footprint, keeping in mind the launch of our compact car, Etios, next year. Toyota You Trust will be one of the major avenues for selling Etios.”

Now new models and new features and technology being unfolded in the marketplace has been the singular reason for customers to upgrade building up a meaningful pre-owned car markets as most of the disposed vehicles are in a pretty good condition and with little amount of quality checks and updation, the engines are ready for a re-roll. A report says that customers today typically go for an upgrade or exchange within three years of their purchase, compared to the timeworn ideology of sticking to the same car for 10-15 years. Also, the entry of numerous OEMs entering pre-owned automobile industry which is followed by favourable demographics and the changing lifestyle of Indians and user choice which makes the entire business a s big and attractive as the new car market.

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