Handbook-Disaster-Mgmt-Distribution

Apollo Tyres has recently introduced its monsoon campaign by circulating Handbook on Disaster Management, containing safety tips and useful numbers, to assist citizens of Mumbai in taking precautions to ensure a safe monsoon. This activity will continue till July 14, 2009, at various traffic intersections and other important locations.

The initiative, led by Apollo Tyres Ltd, India's leading tyre manufacturer, is aimed at distributing the handbook to over 2,50,000 motorists in Mumbai. Apart from the safety tips, this booklet contains contact numbers of disaster management cells, fire brigade, coast guards, towing facilities, sanitation authorities, police stations, hospitals, blood banks and other emergency services across Mumbai.

Lauding the efforts of the state government in improving the city’s infrastructure to avoid the recurrence of the 2005 disaster, Neeraj Kanwar, managing director, Apollo Tyres Ltd said, “Our objective is to make Mumbai residents aware of the actions that they can take in times of crisis and respond to the situation in a better way. My message to everyone in one of my favourite cities is -- let’s enjoy monsoon by taking ample safety measures.”

Sujay Srivastava, zonal manager, Apollo Tyres Ltd, said, "What began as a small initiative way back in 2006 has now become an annual activity for us. I would like to urge Mumbaikars to drive safely during this monsoon and be equipped to handle any crisis. This year our team’s focus would be to cover the entire Mumbai City, Western Suburban Area and Navi Mumbai. As always, the civil authorities have been very cooperative.”

This initiative was started in 2006, after Mumbai faced the biggest disaster of recent times in the form of city floods during July 2005, with a mission to limit and alleviate the ill effects of any untoward incident disrupting the normal functioning and safety of the city and its occupants.

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